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Desperately Seeking Sponsors?Market research suggests that more than 2/3 of available ad inventory on the Internet goes unsold.Even though the market is competitive, the benefits of reliable sponsors are obvious. Paid advertising on your pages is a great way to generate extra revenue from your web site and offset some of the costs associated with developing and maintaining a site. The current trend in banner sponsorship is to pay based on the number of "Click-thrus" rather than "Hits". Advertisers count the number of clicks on their banner and monitor subsequent visits to their site, instead of tracking the number of visitors who view the page displaying the banner. This can actually work to the advantage of medium-sized sites with the right audience demographics. Find sponsors who are targeting the same group you attraxt to your site and you will generate more click-thrus. This synergy can be good for your cash flow, and for your sponsors. Even relatively small sites (fewer than 5000 page impressions daily) are eligibile for these services, as long as they can demonstrate that they attract a specific, targeted demographic. The Internet Advertising Agency Can Help.If you've ever attempted to get your own sponsors you have found that it is not easy. Ad campaigns are often temporary in nature, and large advertisers prefer huge volume deals. It's hard to know where to begin.The Internet Advertising Agency has a solution. We are constantly seeking new sponsors for our clients' sites. If you own an interesting, expanding, or attractive web site, we may be able to find you reliable sponsors willing to pay fair rates so that you can fill that wasted space with revenue-generating banner ads! Simply contact us for an initial, 1-hour consultation costing about $100. We will review your site to see if you qualify for sponsorship. If you do, we'll help you set up the sponsorship so that you can focus on whatever it is that you do best.
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